Tuesday, February 10, 2009

Celebs Join Aeropostale For Teens for Jeans Campaign

NEW YORK CITY— Gossip Girl's Chace Crawford, American Idol finalist David Archuleta, New York I Love You's Eva Amurri, The Secret Life of the American Teenager's Shailene Woodley and TRL's Damien Fahey join Aeropostale and teen not-for-profit DoSomething.org's Teens for Jeans campaign raising awareness about the growing number of homeless teens in the United States and Canada by empowering teens nationwide to collect jeans for homeless youth.

Crawford stars in the PSA campaign which encourages teens to take action in their communities. "Right now one in three homeless people in the U.S. are under the age of 18. Let's do something about it. This year, we want to collect over 200,000 pairs of jeans," says Crawford.

His PSA can be viewed at www.teensforjeans.com

ANow through Sunday, Feb. 22, people can bring in any brand of gently worn jeans to any Aeropostale store in the U.S. and Canada. Aeropostale and DoSomething.org will donate the jeans to one of 500 local youth shelters that have been selected as partners. As an extra incentive for those who donate, Aeropostale will give an additional 25 percent off a new pair of jeans, though no purchase is necessary. In addition to getting customers involved in stores, Aeropostale and DoSomething.org are encouraging teenagers to coordinate Teens for Jeans school drives.

It's nice to see younger celebrities lending their support for an issue as important as teen homelesness, which unfortunately is a growing problem across the United States.

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