Monday, March 24, 2008

Carpet One Floor & Home Raises Funds For Breast Cancer Research and Awareness

MANCHESTER, N.H. —Carpet One Floor & Home is rolling out the welcome mats for breast cancer research and awareness with the Spring 2008 Carpet One Floor & Home Welcomes Your Support Campaign. Store locations throughout North America continue raising funds through the sale of exclusive, limited edition pink ribbon welcome mats specially designed for Carpet One Floor & Home. Twenty-five percent of U.S. sales go to The Breast Cancer Research Foundation (BCRF), while 25% of sales in Canada go to Canadian Cancer Society (CCS) breast cancer research and support programs.

“To know that Carpet One Floor & Home has raised over half a million dollars (over four years) through the sale of pink ribbon welcome mats for such an important cause makes me very proud,” said Eric Demaree, president of Carpet One Floor & Home. "Our families, friends, customers, and communities are affected by this cause. It is an honor to join the BCRF and the CCS each fall and spring in their mission to eliminate this disease."

The welcome mats are available from April through June at Carpet One Floor & Home stores for approximately $21.99 USD each.

Carpet One Floor & Home is North America's leading floor covering retailer, with more than 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Liz Claiborne Home, Good Housekeeping, and Lees.

The Breast Cancer Research Foundation was founded in 1993 by Evelyn H. Lauder as an independent, not-for-profit 501(c) (3) organization dedicated to funding innovative clinical and genetic research. The Foundation supports scientists at top universities and academic medical centers worldwide, conducting the most advanced and promising breast cancer research that will lead to prevention and a cure in our lifetime.

The Canadian Cancer Society is a national community-based organization of volunteers whose mission is to eradicate cancer and improve the quality of life for people living with cancer.

Since the Welcomes Your Support Campaign was founded in 2004, it is projected to have raised more than $630,000 to fund breast cancer research and awareness in the United States and Canada. Carpet One Floor & Home partners with the community in socially responsible ways, and this annual campaign is a fine example of its successful efforts.

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