Friday, December 21, 2007

Salvation Army Receives $200,000 Wal-Mart Gift Card Donation for Christmas

ALEXANDRIA, VA — The Salvation Army announced that Wal-Mart will donate $200,000 in gift cards to the organization for distribution in eight U.S. communities demonstrating a particular need this season. The gift cards will enable thousands of underprivileged families across the country to purchase toys, clothing, food and other items this Christmas.

Wal-Mart will donate 500 gift cards totaling $25,000 to local Salvation Army corps in each the following areas: Anchorage, Alaska; Ashland, Ohio; Benton Harbor, Mich.; Camden, N.J.; Detroit, Mich.; Knoxville, Tenn.; Portland, Ore.; and the Northern West Virginia Panhandle. Announcement ceremonies will be held in each market and The Salvation Army will begin distributing the $50 gift cards to needy families this week.

"Wal-Mart takes great pride in being able to help The Salvation Army continue its important work in these communities," said Margaret McKenna, president of the Wal-Mart Foundation. "From red kettles in front of all of our stores across the country to partnerships like this one, we remain committed to giving back."

The Salvation Army, an evangelical part of the universal Christian church established in 1865, has been supporting those in need without discrimination for 127 years in the United States. More than 35 million Americans receive assistance from The Salvation Army each year through the broadest array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. About 83 cents of every dollar raised is used to support those services in 5,000 communities nationwide.

Every week, millions of customers visit Wal-Mart Stores, Supercenters, Neighborhood Markets, and Sam’s Club locations across America or log on to its online store at The company and its Foundation are committed to a philosophy of giving back locally. Wal-Mart is proud to support the causes that are important to customers and associates right in their own neighborhoods, and last year gave more than $270 million to local communities in the United States.

Support from national and local organizations help the The Salvation Army serve nearly 5 million people at Christmas and 35 million year-round. Partnering with The Salvation Army is a great way for Wal-Mart to give back to the communities it serves, particularly in areas in the greatest need this holiday season.

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